Nothing about TTG is arbitrary

The 9 requirements of the Trust Test parallel exactly the 9 characteristics of trusted photographs

Those 9 characteristics are both simple and timeless, as applicable to photographs made 100 years ago as they will be to photographs made 100 years from now.

• TTG is built entirely on internationally accepted principles

TTG’s only allowable changes are based on a worldwide consensus

• TTG reflects reportage-industry standards

• TTG is based on “the world’s most widely trusted photographs

• TTG is modeled on the “Nonfiction” label for books

• TTG’s definition of “a moment” employs the shortest universally used time unit

• The Trust Test ensures that even TTG-qualified photographs made by combining exposures always look like a single-exposure photograph

Photography is the most universal language we’ll ever have

TTG spells out in detail issues that others refer to only vaguely