More on FAQ #214

  • 1. If millions of new TTG-qualified photos are made every hour, why is there a need for a label like TTG?

    Because relatively few of those millions of photos are remarkable enough to cause viewers to ask “Can I trust this photo?”

    It’s quite simple:

    • The less remarkable a photograph looks, the less likely it is to be widely seen — and the less viewers will be curious about how much they should trust it.

    • The more remarkable a photograph looks, the more likely it is to be widely seen — and the more likely viewers will be curious about how much they should trust it.

  • 2. “Impressiveness” vs. “trustworthiness”

    Many of the most popular changes that are performed make photos look more “impressive” also disqualify those images from the Trust Test.

    Many people would likely be surprised how few impressive-looking photographs they see outside of news settings would qualify as TTG.

    It's a choice photographers often have to make

    “The greatest challenge of 21st-century photography”

  • 3. For snapshots, TTG is fine but not necessary

    Billions of snapshots made every day are viewed by one person at most (never being shared at all). Billions more snapshots are seen by only 2 or 3 people (being shared once).

    There’s no reason to put a “trust”-related label like TTG on most of those TTG-qualified snapshots any more than the “Nonfiction” label would be put on the typical grocery list (even though those lists would qualify for that label).

    So even though a photo qualifies as TTG doesn’t mean it’s worth putting the TTG label on it.

    430. Is the TTG label only for impressive photographs?